CCPA Personal Information

The California Consumer Privacy Act (CCPA) is legislation that regulates how businesses handle consumers’ personal information. California law defines “personal information” as the following: information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.

Examples of personal information include:

• Name
• Address
• IP address
• Telephone number
• Email address
• Signature
• Bank account number
• Credit or debit card number
• Records of products and services purchased or considered
• Usage logs
• Browsing history
• Social security number
• Driver’s license number
• Passport number
• Biometric information
• Physical characteristics
• Medical or health information
• Geolocation data
• Education information
• Employment-related information
• Any inferences drawn about preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, or aptitudes